MC2 SHOWROOM COMPANY

THE COMPANY

Established in 1999.
Located in the Marais district, MC2 showroom  is positioned as a high end fashion designer showroom.
Soon after its creation, MC2 Showroom became a key actor on the Paris fashion scene, recognized for its perpetual support to young and talented designers from all over the world.
Today, MC2 showroom continues to accompany designers in every step of their development: design, manufacturing, marketing, sales and distribution.
MC2 showroom has Also broadened its activities to consulting.
For the last 10 years, MC2 has been sharing its experience and know-how through services intended for:
*Young designers
*Established brands
*Institutions
*Other actors of the fashion scene

YOUNG DESIGNERS

*Marketing Strategy. Branding:
*Identification & definition of the brand’s DNA
*Identification of competitors
*Adjustment of the collection to the target markets

ESTABLISHED BRANDS

*Repositioning and reinforcement of the brand:
*Identification of the brand’s DNA
*Analysis/study of strengths and weaknesses

INSTITUTIONS

Fashion Weeks
*Identification of Fashion Weeks’ DNA
*Organisation’s audit
*Logistical support
*Organisation and setup of ephemeral showrooms
*Animation
*Audit report
*Consulting report

CLIENTS WHO TRUST MC2

ALENA AKHMADULLINA – AMAYA ARZUAGA – ARMY FUR BY YVES SALOMON – CHRISTINE PHUNG – CY.CHOI – GROUND ZERO – CTRL YOU by JONATHAN CUKIERMAN – JEAN PAUL GAULTIER – JUUN.J – LYUBOV – MEESHA – METEO – NOTIFY – PEACHOO+KREJBERG – REGAIN – SONGZIO – VERONIQUE BRANQUINHO – VICTORIA/TOMAS – WANDA NYLON – YVES SALOMON HOMME – ZIO BY SONGZIO

ONWARD LUXURY GROUP – IRIS

FASHION IN LIFE – WILLS LIFESTYLE INDIA FASHION WEEK – SEOUL FASHION WEEK

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